Colored Gold - How It's Made

At GWUMM, gold is offered in three colors: yellow, rose and white. Colored gold is a combination of pure gold and alloys, because in pure form (24k), gold is an orange-yellow color and is too soft to work with in jewelry.

With the addition of alloys, the harsh orange color is softened and the material becomes more structurally sound and capable of retaining shape. Alloys give rose gold its warm, blush toned hue, allow yellow gold to retain a variation of its “true” gold color, and can cool down white gold to shine through in its silver essence.

Yellow Gold

Yellow gold combines pure gold, fine silver, and copper, resulting in a rich and warm golden hue. Yellow gold is the most popular and classic color choice as it has stood the test of time. Although I am a fan of rose gold this is the main color in which I thought of these collection.

Rose Gold

A mix of pure gold and copper gives rose gold it’s pink finish and ethereal nature. Often deemed romantic and feminine, Rose Gold is currently considered the trendiest option but I believe it will never go out of style. It ages gracefully and will continue to be a subtle daily reminder of this time period which is a beautiful gesture on it’s own.
This is my absolute favorite color for jewelry, it is fashion and unisex despite the fact that pink is often thought of as a feminine color🤷‍♂️.

White Gold

To achieve its white color, pure gold is often mixed with zinc, palladium, or nickel alloys. White gold rings are also dipped in rhodium, giving them a brilliant, chrome-like color, while also protecting them from scratching. However, to maintain this white luster, white gold should be “re-dipped” every few years– a simple and affordable upkeep.
One day I will also make some rings for men and this will surely be the main color.